Project Goals

Budget: $12,000 - $15,000

Control Software Landing Page

Project overview: Design their website & create a unique landing page that's dedicated to giving the potential customer the information they need to motivate them to sign up for their waitlist to use their freelance money management software. They want to reach creatives & freelancers in tech, that's their demographic. (Independent creative workers in tech) who need a banking system that supports them. General age group is 25-38

What's the main product(s) or services it sells? Flexible banking for creative business owners.

• Control allows you to get paid when you arent earning money through a credit system
• With Control, you're allowed to use unpaid invoices and turn them in cash until you get paid. So no more missing payments.
• Control has 10,000 locations Nationwide
• With Control there's no minimum to apply or maintain an open account
• Control allows you to earn 1% interest per monthly round-up

Their goal is 10,000 sign ups in 6 months, in those 6 months they'll be running ads so they'll need CRO (conversion rate optimization) to be a top priority. A landing page that accurately paints a picture of the softwares benefits is ideal.

Project elements:

• Responsive landing page in Webflow
• Display 3-4 benefits